App Store Optimization For Massive Traffic

 

App Store Optimization is not that difficult to understand. The first thing to do is to make your application stand out from the rest. As Apple has given the option of over 500 million apps in its iPhone and iPad devices, more applications are being created. It would be a great idea if you can create an application that is unique or at least better than the rest. An application with a distinct icon and visually appealing design would surely catch the attention of the audience and they would go for it in no time.

App icons would definitely have a big effect on the success of your application. They are the first thing that people see when they run into an app. The icons should also be visually appealing so that they would be able to quickly remember your application's name. If you are an artist, then you may want to use a graphic image instead of just the textual content. This way, people who come across the icon will know what your application is about and they would easily remember it.

Another tip that would help your app rank well in the App Store is by creating relevant descriptions. App Store users would search for an app first by browsing through the category. But the more interesting ones would not appear in the first ten searches. The description of the app should be able to describe its features or its main benefit so that you can easily get the top spot. You can use a preposition followed by the keyword or a phrase that describes the feature of your app.

When a user searches for an app in the App Store, he will see all the apps that are available in the same category. If your app is available in that list, then it would be a good idea to optimize your application so that the user would see your application. Provide the user enough reasons as to why he would need your app and why he would choose it above all other apps.

You can use app reviews for your Marketing Purposes.There are a lot of users who do not check out the quality of the app until it has been installed in their devices. App reviews can be posted in the App Store search box. The user can read the reviews of other users and decide whether they would like to download your app or not. This is an effective strategy because a person does not want to waste his time on an app which he does not need.

You should try to submit your app for the major search engines. A lot of people do not use the internet for searching and if you have an app, then it would be a great idea to submit it to the major search engines. This would bring a lot of traffic to your site. You should also optimize your website so that you do not lose your ranking with the major search engines. App store optimization is the best way to promote your app because the more optimized your website is, the more popular it would become.